Question 5- Evaluation

How did you attract/address your audience

I feel that our film "The Ghost of Church Lane" would attract audiences, primarily females who are between the ages of 16-20. To attract our audience, we used actors/actresses who were the same age as our target audience, as they would be able to relate more to the same age group. We also wanted our film to be popular particularly among the british public, so we used all british actors.  Using British actors/actresses, would be one of our films unique selling points.
Music was another major thing we used to attract our audiences, we used 2 differerent types of music, 1 song was played at the beginning of the film which was played when our main character was looking at the picture of her and her father. The music we chose to use was a sad emotional piece. We decided to play this as we wanted our audience to really understand the pain and hurt our character was going through, so by placing this on top of the scene where she is upset, and mixing it with close up shots, it really created this effect.
The second piece of music we used had a lot of a quicker pace to it, which added a lot of suspense to the scene, we played this music when our main character Sophie had been spotted by the mysterious boy(Damian) in the churchyard. We wanted suspense to be added into this part as we wanted our audience to know something bad was going to happen, and be kept on the edge of their seats as they did not know when it was exactly going to happen.
By ending the opening where we did, this will grab the audiences attention and make them want to find out what the mysterious boy in the churchyard will do, making them watch the rest of the film.
Our film opening is similar to the film "Twilight" as the beginning of that film shows a new girl(Bella) moving into a new town to live with her father. She has had to leave her mother behind, just like Sophie had to leave her father behind, to move to a new house in our film. It is also similar to the film opening "mean girls" as that film also shows a girl moving to America from Africa, and having to leave her family behind.